When a potential client comes onto your veterinary website looking for answers, the last thing you want is for them to be immediately sidetracked trying to navigate around. At the same time, it’s often unlikely that you can address every question in a single, short page. Balancing these two needs is a major part of properly building your veterinary website from scratch. And while you could opt for one of those generalized website builders, you’ll likely find yourself trying to force templates to match your clinic’s needs. Below, we’ve pulled together a few tips for creating an easy to navigate veterinary website.
Though there’s plenty of overlap between a standard brick-and-mortar veterinarian and a mobile one, each come with their own specific offerings and needs. Often, the audience for a mobile veterinary website is slightly different. The services will likely vary. Target cities and contact information are more important than ever. If you’re just starting, check out our beginners guide to optimizing your veterinary website design or our list of must-haves for every veterinary website. Once you have the basics down, it’s easy to see where the gaps are that need to be filled in to highlight the benefits of your mobile practice.